Our first step in determining the perfect marketing mix for your business is to execute A/B and multivariate testing across several marketing channels to uncover key metrics about your target market that will be used to drive future marketing decisions and strategy.

Once we’ve uncovered the key metrics and most effective campaign variables from our testing phase, our next step is to implement these findings into a larger scale marketing initiative designed to reach your business’ goals; more sales, lead submissions, brand awareness, email signups — any measurable action that advances your company to the next level. 

Our final step revolves around identifying additional channels and methods to scale online marketing efforts. Although this is the final step in our process, the process itself must continue on in order to truly implement a sustainable marketing strategy. Perpetual testing of new concepts and variables, optimization, and scaling, is the only way to continuously compete at the highest level and dominate your industry.